No Misery in Missouri

February 5, 2010

I received the following email from a client in Moberly, Missouri.

Dale,Ford-Mustang_GT_2005_thumbnail_03

I wanted to drop you a line and let you know what has been happening here in little Moberly, Missouri.  We just came off of our highest volume month (with the exception of one month) since February 2008.  Starting in January of 2009, which was not our worst point, we had 52% of our inventory over 60 days old, 64 avg. days in inventory and less than 6 turns per year.  Today we are down to 11% over 60 days aged and trimming quickly, 27 avg. days in inventory and 14+ turns per year.  Due to many conversations with Jasen Rice we increased our AutoTrader package and more than doubled our AT traffic to nearly 2500 VDP’s last month with only about 50 units in stock, our previous high had been 1100.  It’s not 10,000 VDP’s but it’s a good start.

A big thanks to you, Jasen and the entire staff at vAuto!  We couldn’t have made it this far without you!

Sincerely,

Nick Miller

Enhanced by Zemanta