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Chevy Black Friday Promotion: “The Price You See Is The Price You Pay”

December 4, 2013

This past Thanksgiving weekend brought a little bit of new vehicle pricing transparency from the folks at Chevrolet. The automaker’s Black Fri…

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3 Pointers To Ensure Used Vehicle Prices Maximize Profitability

December 3, 2013

“I got to work and my GM said we had 20 calls and e-mails about a car. That’s the last thing I want to hear. It’s like, ‘Geez, we did it…

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3 Ways To Make Used Vehicle Descriptions Shine Online

December 2, 2013

There’s an art and science to crafting compelling descriptions for used vehicles—and plenty of questions among dealers about how to make thei…

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5 Pointers To Improve Your Used Vehicle Reconditioning Processes

November 25, 2013

You’ll get a range of responses when you ask dealers how much time it takes to recondition used vehicles. The best-performing dealers these da…

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4 Pointers To Get Used Cars To The “Virtual Front Line” Quickly

In a previous post, I addressed best practices to help dealers get vehicles out of reconditioning and retail-ready in less time. My post was int…

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Wall Street Journal Affirms The Rising Tide Of Transparency

November 22, 2013

The Wall Street Journal on Wednesday included an eye-opening…

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The Land of Velocity

November 13, 2013

Thanks to David Long, the Preacher Teacher of Velocity strategy.…

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From The Frontlines: A TrueCar Experience

November 12, 2013

A colleague of mine sent the note below after purchasing a vehicle using TrueCar. I thought I would share because I think it highlights a key problem:…

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Rewards of Transparency: More Customers, More Sales, More Gross

November 8, 2013

Earlier this week, AutoTrader.com released results of a…

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Who’s Your Daddy or Mommy In Used Cars?

October 30, 2013

Due to a long-standing tradition of treating used vehicles alike—from the practice of applying standard, cost-up mark-ups to addressing age and…

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